Have you heard of kombucha? This fizzy, fermented tea beverage is huge for health-conscious consumers.
While it’s been consumed for thousands of years, purported health benefits like antioxidants and probiotics for gut health have boosted its current growth.
Datassential reports kombucha has grown on U.S. menus 406 percent in the past four years and is ranked in the 99th percentile for future growth.
Beneficial Brew
So why is kombucha considered healthy? The live fungus inside kombucha is known as SCOBY: symbiotic culture of bacteria and yeast.
This lends probiotics to the tea, creating an environment for a healthy gut. Gut health is increasingly becoming a topic consumers are paying attention to, with more and more focus being shone on a healthy gut as the foundation of a healthy digestive system and body.
Make Some Mocktails
Beyond sharing bottles of kombucha through your menu, making some mocktails could be an intriguing way for consumers to give it a try. Consider a mint kombucha mocktail—start with a green juice full of apple, spinach, pineapple, and coconut water and throw sprigs of mint in with the kombucha.
Or try a strawberry kombucha shrub, with pureed strawberries, pure organic cane sugar, vinegar, and kombucha.
Your Sourcing Solution
Excited to dive into kombucha? Dot Foods is your sourcing solution for any kombucha options you want to share with your guests. Share your creations with us, using #DevourByDot on Instagram.